If you want your business to appear in Google search results, you’ll need to create a listing. Here’s how to do it:
1. Go to the Google My Business homepage and click “Start now.”
2. Enter your business name, then click “Continue.”
3. Search for your business location and select it from the results. If your business doesn’t appear, you can add it by clicking “Add your business to Google.”
4. Enter your business address, then click “Next.”
5. Choose a category for your business, then click “Next.”
6. Enter a phone number or website URL for your business, then click “Finish.”
Once you’ve created your listing, you can manage your information and interact with customers through the Google My Business dashboard.
How to submit your business to Google
o submit your business to Google, first create a Google My Business listing. Fill out all required information, including your business name, address, and phone number. Then, verify your listing by postcard or phone. Once your listing is verified, it will appear in Google Maps and Google Search.
To optimize your listing for SEO, include relevant keywords in your business name and description. Also, add photos and videos to help potential customers learn more about your business.
How to Optimize your Google My Business Listing
ssuming you have already claimed and verified your GMB listing, there are several key things you can do to optimize it for both local SEO and organic search visibility:
1. Use a Local Phone Number:
If you have a local business, use a local phone number on your GMB listing. This signals to Google that your business is located in that specific area, which can help improve your chances of ranking higher in local search results.
2. Use Keywords in Your Business Description:
In the “Business Description” section of your GMB listing, be sure to include relevant keywords that describe your business. This helps Google understand what your business is all about, and can also help you show up in relevant organic search results.
3. Add Photos and Videos:
Make sure to add photos and videos to your GMB listing, as these can help improve your listing’s visibility in both local search results and organic search results.
4. Encourage Customer Reviews:
Customer reviews are important for both local SEO and organic SEO visibility. Encourage your customers to leave reviews on your GMB listing, as this can help improve your chances of ranking higher in both types of search results.
How to Use Google My Business Insights
oogle My Business Insights is a powerful tool that can help you track and improve your local SEO performance. Here are some tips on how to use it:
1. Review your GMB insights regularly. At least once a week, take a look at your GMB insights and see how you’re performing. This will help you identify any areas that need improvement.
2. Pay attention to your impressions and clicks. Your GMB listing will show up in search results when people are looking for businesses like yours. Keep track of your impressions and clicks to see how many people are seeing and interacting with your listing.
3. Monitor your website traffic. Use the “Website” section of GMB insights to see how much traffic you’re getting from your listing. If you see a spike in traffic, that means your listing is appearing more often in search results, which is a good sign!
4. Check out your competition. Use the “Competition” section of GMB insights to see how you’re performing compared to other businesses in your area. This can be a helpful way to identify areas where you need to improve.
5. Make changes based on your findings. After reviewing your GMB insights, make changes to your listing (such as adding keywords or changing your business hours) to improve your performance.
How to Get More Reviews on Google My Business
. Google reviews are a valuable way to improve your business’s visibility and credibility.
2. To get more reviews, start by asking your satisfied customers to leave a review on your Google My Business page.
3. You can also encourage customers to leave reviews by providing links to your page on your website, in email signatures, and on receipts or other customer communications.
How to Respond to Reviews on Google My Business
t’s important to respond to reviews on your Google My Business listing, both the positive and the negative ones. This shows potential customers that you’re active and engaged with your customers, and are willing to address any concerns they may have.
To respond to a review, log in to your Google My Business account and find the listing in question. Click on the “Respond to reviews” link. From here, you can either thank the customer for their review, or address any concerns they may have.
Be sure to keep your responses professional and courteous, even if the review itself is negative. This is an opportunity to turn a unhappy customer into a lifelong advocate for your business.
How to Create a Google My Business Post
oogle My Business is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. By creating and verifying your Business Profile, you can control what information customers see when they find your business on Google.
To create a post on Google My Business:
1. Sign in to Google My Business.
2. If you have multiple locations, open the location you’d like to manage.
3. From the menu, click Posts.
4. Click Write something .
5. Enter the text of your post. You can include text, photos, videos, and events.
6. To add formatting, click Formatting options .
7. When you’re finished, click Publish .
What is a Google My Business Category?
oogle My Business Categories are the different types of businesses that show up when someone searches for a specific term on Google. For example, if someone searches for “pizza places,” a list of pizza places will come up, each with their own Google My Business Category.
There are two types of categories: primary and secondary. The primary category is the most important one, and it’s the one that will show up first in a search. The secondary category is less important, but it can still be helpful in getting your business found.
To choose a category for your business, you’ll need to go to your Google My Business page and click on “Info.” From there, you can scroll down to the “Category” section and choose up to three categories for your business.
What is a Service Area in Google My Business?
Service Area is the area that you serve customers from your business location. You can list your service area in your Google My Business listing, so that potential customers can see if you serve their area.
To list your service area, sign in to Google My Business, click Info from the menu, and then scroll down to the section labeled “Service area.” Click the Edit button, and then enter the locations you serve. You can either list specific cities, or you can draw a service area on a map.
If you don’t serve customers at your business location (for example, if you’re a mobile business), you can hide your address by unchecking the box next to “Display my business address on my Maps listing” in the “Address” section of your listing.
How Do I Verify My Google My Business Listing?
ssuming you’ve already created a Google My Business listing, there are a few ways you can verify your listing:
1. By phone: Google will call the phone number listed on your GMB listing and provide a verification code.
2. By postcard: Google will mail a postcard to the address listed on your GMB listing with a verification code.
3. Online: If you have a verified website, you can verify your GMB listing through Google Search Console. You’ll need to add a special HTML tag to your website’s code.
What is a Google Knowledge Panel?
. How to Optimize Your Google My Business Listing
2. How to Create a Google My Business Listing
3. How to Get More Reviews on Your Google My Business Listing
4. How to Use Google My Business Insights
5. How to Respond to Reviews on Your Google My Business Listing
6. How to Edit Your Google My Business Listing
7. What is Google My Business?
8. What are the Benefits of Having a Google My Business Listing?
9. How often should I update my Google My Business listing?